Virginie is the Chief Marketing Officer at Happydemics, having joined the company in 2018. In her role, she orchestrates dynamic demand generation strategies that have elevated Happydemics to the forefront of its market. Her team’s efforts have helped expand brand lift measurement across regions, and cementing the company’s role as a market standard. Before her tenure at Happydemics, Virginie amassed a wealth of marketing experience, including over four years with Fiat Chrysler Automobiles, now Stellantis. There, she was instrumental in devising targeted marketing actions for the fleet and business department. Virginie’s journey is marked by her adept ability to transform marketing challenges into opportunities for growth, establishing her as a key player in shaping market success.