Sabrina Francis is a strategist who bridges the gap between media and creative planning with a singular mission: to create work that entertains. As Strategy Partner at the7stars, her approach champions overlooked audiences, transforming insights into award-winning campaigns recognized by The Marketing Society, Effie, Campaign, and WARC.

Her previous role as employee number two at start-up agency Yonder was where she learned the art of winning clients by being meaningfully different. Now, she's a sought-after voice in the industry—regularly judging awards and commanding stage interviews with celebrities and thought-leaders.

Sabrina's understanding of audience connection isn’t just theoretical. A professional singer for nearly 15 years, she's graced stages at The BRITs and The Royal Variety Show, developing an intuitive sense of what truly captivates an audience. In an era of content saturation, she believes the ability to move and inspire is a brand’s greatest competitive edge.