Vikram Viswanathan is the Head of Product Marketing for GenStudio at Adobe. Previously, he led enterprise product marketing for Creative Cloud, where he spearheaded the launch of Adobe Firefly and Adobe Express business offerings. Prior to these roles, Vikram held leadership positions in Adobe Stock and on the corporate development team, leading several Digital Experience acquisitions. Earlier in his career, he was a strategy consultant at Kearney. Vikram holds an MBA from The Wharton School and an M.S. in Mechanical Engineering from Northwestern University. Outside of work, he is an avid tennis player and co-founder of the KPSF Open, San Francisco's largest annual pro tennis event.